A lawyer friend who does a lot of campaign-related work emailed me this week with a list of her concerns about some candidates not understanding campaign laws/regulations. For experienced campaign workers, it was nothing complex or arcane, just … [Read more...] about Come on people, how hard is it to put “paid for by …” on something???
Yet here’s a sign... Out, damned signs! Out, I say!" Anyone who has worked on campaigns for any period has a love-hate relationship with signs. I won’t get into the pros and cons of sign today, but if your campaign is going to invest heavily in … [Read more...] about Letter Visibility for High Impact Signage
When a candidate or surrogate speaks to an audience, a lot of thought and energy usually goes into what is said; but, how it is said can have just as much impact on your audience. How you present yourself before, during and after your speech … [Read more...] about Effective Ways To Influence Through Nonverbal Communications